Helping a Leading Transportation Brand in the UK Create a Technical Taskforce to Improve Their Website and Apps.
A major UK transportation brand embarking on an ambitious technology project needed our help recruiting freelancers for their large tech development.
Challenge: The client required a highly skilled freelance workforce to support their tech initiative within a tight three-month timeline. They needed 200 vetted freelancers who could quickly integrate, deliver high-quality work, and align with the brand’s technological and operational standards.
My Impact: Coordinated the project with the client, from briefing to the delivery. Worked together with my team in implementing the project and delivery of results.
Approach
Built a targeted recruitment marketing strategy focused on:
– Audience Research
– Target Identification
– Strategic Partnerships
– Multi-Channel Marketing Campaigns
Execution
Advertising & Engagement: Launched targeted social ads, search campaigns, emails and community posts.
Candidate Vetting: Screened over 300 applicants, selecting 200 freelancers who met the client’s quality standards.
Onboarding & Quality Control: Provided project briefs and maintained quality oversight through regular check-ins and mentorship.
Results
Successful Placements: 200 vetted freelancers recruited and onboarded within three months.
High Engagement: Strong engagement across paid and organic channels.
Client Satisfaction: Consistent quality updates led to high client satisfaction and endorsement.